Effective Date: 10/01/2025
Last Updated: 10/01/2025

Pluras Data LLC (“PlurasData,” “we,” “our,” or “us”) respects your privacy and is committed to protecting personal information.
This Privacy Policy explains how we collect, use, share, and protect information through our website www.PlurasData.com, our APIs, and our Data-as-a-Service (“DaaS”) offerings. By using our Services, you consent to the terms of this Privacy Policy.

1. Overview

PlurasData operates a data platform that compiles, verifies, and delivers business and consumer information for lawful marketing, analytics, and sales purposes.
Our framework blends Online Opt-In Data, Offline Verified Data, and Public Business Data to ensure accuracy, intent, and compliance.

We are not a consumer reporting agency and our data is not used for credit, employment, or insurance eligibility as defined by the Fair Credit Reporting Act (FCRA).

2. Information We Collect

We collect information from three primary sources:

A. Online Opt-In Data

Information voluntarily provided by users through co-registration networks, partner websites, or lead forms.

Typical fields include name, email, phone, mailing address, and expressed areas of interest.

All such data is collected with documented consent and transparency from the original source.

B. Offline & Public Data

Publicly available or licensed records such as business registrations, real-estate data, census data, and other verifiable public sources.

Used to validate and enrich opt-in records through deterministic matching.

Includes verified business phone numbers, company names, addresses, and associated contact details.

C. Website & Technical Data

When visiting PlurasData.com, we may automatically collect:

IP address, browser type, and device information.

Cookies and similar tracking technologies for analytics and security.

Voluntary information you submit via contact forms, chatbots, or demos.

3. How We Use Information

We use data to:

Build and deliver accurate, compliant datasets for marketing and lead generation.

Verify business and consumer information to improve accuracy.

Provide, maintain, and improve our Services.

Respond to inquiries and provide customer support.

Comply with legal obligations and enforce our Terms of Service.

We may also use aggregated or de-identified data for analytics, research, or statistical purposes.

4. Lawful Basis for Processing (GDPR)

For users or clients located in the European Union (EU) or United Kingdom, we process personal data under the following lawful bases:

Consent: when you voluntarily provide data or subscribe to our Services.

Legitimate Interests: to maintain and deliver verified data to clients in a lawful, privacy-compliant manner.

Contractual Necessity: to fulfill obligations under a data licensing or API agreement.

Legal Obligation: where processing is necessary to comply with applicable law.

5. How We Share Information

We may share information with:

Authorized Clients & Partners: for lawful marketing and analytics consistent with this Policy.

Service Providers: who process data on our behalf under confidentiality and security agreements.

Legal Authorities: when required by law, regulation, or court order.

Business Transfers: if PlurasData undergoes a merger, acquisition, or sale of assets.

We do not sell personal information in the traditional sense. However, under California law, the term “sale” may include providing data to a third party for valuable consideration. See Section 8 below for your opt-out rights.

6. Data Retention

We retain information only as long as necessary to fulfill the purposes described in this Policy, to comply with legal obligations, or to enforce agreements.
We regularly refresh and update our datasets to maintain accuracy and compliance.

7. Data Security

We implement technical, administrative, and organizational safeguards to protect personal and business information against unauthorized access, disclosure, or misuse. However, no system is entirely secure, and we cannot guarantee absolute data security.

8. Your Privacy Rights

A. Under the CCPA/CPRA (California Residents)

If you are a resident of California, you have the following rights regarding your personal information:

Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you.

Right to Delete: You may request deletion of personal information we maintain about you, subject to legal or operational exceptions.

Right to Correct: You may request correction of inaccurate information.

Right to Opt-Out of Sale or Sharing: You may direct us not to sell or share your personal information with third parties for cross-context behavioral advertising.

Right to Limit Use of Sensitive Personal Information: You may limit the use of sensitive data (if applicable) to only what is necessary to perform the Services.

Right to Non-Discrimination: We will not discriminate against you for exercising any of your rights.

To exercise these rights, please email [email protected] with the subject line “CCPA/CPRA Request.”
We may need to verify your identity before processing your request.

You may also use an authorized agent to submit a request on your behalf, provided proof of authorization is supplied.

B. For EU/UK Residents (GDPR Rights)

If you reside in the EU or UK, you have the right to:

Access, rectify, or erase your personal data.

Restrict or object to processing.

Withdraw consent at any time.

Data portability (receive a copy in machine-readable form).

Requests can be sent to [email protected] and will be processed within the legally required timeframe.

9. Cookies and Tracking

We use cookies and analytics tools (e.g., Google Analytics) to monitor site performance, measure engagement, and improve functionality.
You may control or disable cookies in your browser settings, but some site features may not function properly.

10. “Do Not Sell or Share My Personal Information”

California residents can opt out of data sale or sharing at any time by emailing [email protected] with the subject line “Do Not Sell My Info.”
We will honor requests within the required timeframe and maintain records of your preference.

11. Children’s Privacy

Our Services are intended for business and marketing professionals.
We do not knowingly collect or maintain personal information from anyone under 16 years of age.

12. International Data Transfers

PlurasData operates primarily in the United States.
If you access our Services from outside the U.S., your information may be transferred to, stored, and processed in the United States where data protection laws may differ from your jurisdiction. We implement appropriate safeguards consistent with GDPR standards for such transfers.

13. Updates to This Privacy Policy

We may update this Policy from time to time.
Material changes will be posted on this page with a revised “Last Updated” date.
Your continued use of our Services after changes are posted constitutes acceptance of the revised Policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your data rights, please contact us:

📧 [email protected]
🏢 Pluras Data
🌐 www.PlurasData.com

PlurasData™ — Verified Data, Transparent Practices, Compliant by Design.